Archive for February, 2011


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American Behavior

On the TUNNEY SIDE of SPORTS #321 February 28, 2011 Coming next: Judging Behavior or Persona?

After further review…The European Golf Tour played recently in Dubai in the United Arab Emirates produced more than Spain’s Alvaro Quiros as its champion. Unfortunately, for Quiros, the “breaking news” was Tiger Woods – not his golf, but his behavior. Following his missed putt on the 12th green, Woods spit (call it spittle, if you wish) on the green in disgust. “Upon further review” Mike Stewart of the Euro Tour fined Woods an undisclosed amount for his conduct. While the amount is insignificant, the offence (English version) was all over the media.

Woods’ apology was immediate, “It was inconsiderate to spit like that and I know better–just wasn’t thinking and I want to say I’m sorry”. The apology was met with mixed responses. Some, without defending the behavior, mentioned that if it were not Tiger, it probably would not have drawn that kind of attention. Others, without much ado, just accepted the apology at face value.

The question arises do we accept that apology believing that Woods’ act was one of just not thinking? Or do we continue to heap blame on him because of his infidelity (2009) that led to his world-famous divorce? Do we punish the behavior or the persona? My father’s advice comes to mind about what he taught me regarding discipline: 1) what’s best for the individual; 2) what’s best for the group (others) and 3) what would you do if this were your own child?

First and foremost, spitting in public is unsightly and unhealthy. Yet, show me the guy who hasn’t done it! However, when you engage in the game of golf, you automatically accept the rules of golf. Think it possible to invoke that rule in major league baseball? Even seen a MLB dugout after a game? I’ve certainly seen spitting on the field in the NFL. How about soccer? Probably wouldn’t happen in indoor sports.

Woods’ action, although outdoors and disgusting, may cause golfers who follow to walk or putt through that spittle. So the question remains, do you find fault with the behavior or the individual? Some will never forgive Woods’ for his infidelity as some will never forgive Philadelphia Eagles QB Michael Vick for his insolent treatment and killing of dogs (2007).

Will you deal with the behavior or the persona when criticizing and/or disciplining others?

To contact JIM TUNNEY go to www.jimtunney.com or email jim@jimtunney.com

JIM TUNNEY ASSOCIATES
P O Box 1440
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Jim Tunney is a close personal friend of mine and he graciously allowed me to share this with you. Maureen

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Motivation

I am determined to be cheerful and happy in whatever situation I may find myself. For I have learned that the greater part of my misery or unhappiness is determined not by my circumstance but by my disposition.

Too many people spend more time planning how to get the job than on how to become productive and successful in that job…
You enhance your chances for success when you understand that your yearning power is more important than your earning power.

The price of success is much lower than the price of failure.

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A Little More Landing Page Information

I have many requests for more information on Landing Pages,

so here it is:

A landing page is a web page that visitors first see after clicking

a link.  Typically, the link is from a marketing effort, such as an

advertisement,  a search engine result  or banner, etc.

 

Usually, the landing page should not be the home page

for the main website.  You want your visitors to see a page

that describes the product or service advertised, and

your generalized home page may not fit the bill precisely.

Your goal is to improve the percentage of visitors to the

website that become sales leads and customers.  The

Landing Page can provide appearance and content to

make your webpage more appealing to your readers.

Always be aware of  GIGO (garbage in, garbage out).

 

For  an e-commerce website, it is typical for a successful

purchase to involve between twelve and eighteen pages;

for a support site, even more pages may be needed.

 

The best use of a landing page is not what it is, but what

it CAN do.  It should provide a sales pitch.  Try not to

just  drop someone into your homepage.  Give some

real thought to crafting an attractive landing page for

your “audience”. You will gain far better conversion rates.

 

I certainly hope I am making some sort of sense with

this.  Some of this stuff is hard to describe.  Again, strictly

speaking, a landing page is the page your website

visitor arrives at after clicking on a link.

 

The following may be of help to you in crafting

a terrific looking Landing Page.

http://www.adkreator.com/?rid=mimimomo

pixel A Little More Landing Page Information
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