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Try not to make these mistakes in article marketing.

It is so easy to make these mistakes.  I know, because

I am a guilty one.

Every article submission site seems to have different editorial

guidelines.  But NEVER purposefully use commonly misspelled

words in your article title to try to gain traffic from humans who

mispell words in their searches.  It’s sneaky and ruin your credibility.

1.  Double check spelling and word usage  in your article title.

2.  Commas are allowed, but only in the middle of a title.

3.  Do not put a period at the end of your article title.

4.  All colons(:) and semicolons (;), long and medium dashes,

pipes (|), and slashes (\) are to be replaced with two short dashes (–),

or changed to word equivalents.

5.  Ampersands (&) and parentheses ( ) are allowed.

6. Quotation marks are allowed to emphasize a part of a title,

but not the entire title.  Please remove quotes around the entire

article as they are superfluous and of no benefit to the author or

reader.

7.  Microsoft Smart Quotes:  Please remove them.  They break

RSS feeds, emails, etc.

8.  Never put an article number in the title of an article.

9.  Never purposefully use commonly misspelled words in your

articletitle to try and gain traffic from humans who misspell

words in their searches.  WHY?  It’s sneaky and can ruin your

credibility as an expert.

10.  Never put a year or date in the title of an article.  This

greatly reduces the “shelf-life” and marketability of your

article.

Tip:  If you want to update or “freshen” up your article,

update the copyright date in your resource box as a

marker that will tell the reader when you originally wrote

the article.

Writing articles for syndication means that your content

will be read for many years and decades to come.

Consider that for a moment before you write your next

article title.

Having a smart article title is the key to hooking more

readers, but article title is only the envelope in your

article marketing campaign.  What’s inside your article

envelope will determine if the reader is satisfied  enough

to begin to understand and/or trust you.

Ready to submit your next set of quality original articles?

Don’t be afraid…..Just Do It.  (But follow the guidelines)

(Excerpts from Ezine Articles.com Training)